Although traditional marketing is still important in today’s marketplace, more companies are moving away from traditional marketing and going towards Internet marketing. During the 1990’s Mass Communications dominated the market. Advertisers focused on delivering one message to a mass audience through various mediums like television, radio, and print. Now companies are shifting money from traditional …
After you’ve created a website, it is essential that you update your site’s content frequently. There are countless reasons why updating your website is significant – but the number one reason is to retain the public’s appeal in stopping by your website.
Websites can be used for many different reasons and the possibilities are endless. You …
Happy Monday Morning! It’s time for a new week, so we’ve whipped up a Salem-themed desktop background to freshen up your computer. Featured are:
the State Capitol & water fountains
Mt. Jefferson
a Douglas Fir tree
a blossoming cherry branch
Thanks to our awesome hometown clients for making this city a great place to work and live!
We’ve made the background …
To our clients, customers, and the Salem community,
Today we are announcing that our co-founder Brad Brunhaver is leaving the company to pursue other opportunities. We’re sad about losing Brad, but excited for him and his future endeavors. We will be continuing to work with Brad on collaborative projects, and we’re parting ways with mutual respect …
Hi all! Our office is going to be closed for the holidays. We’re closed on Friday, December 23 and we will reopen on January 3rd at 8am.
If you’re an existing customer, you can call our office in case of IT or website emergency during this time.
Happy and safe holidays to all,
- the Opt-e-Web team
One question that we always get when a customer’s hard drive crashes is, “How can this happen? It is only 6 months old!” Here are some indications that will give you a heads-up before it happens so you can back up your data or get it into us so we can help you out. The …
If you have a website or want to start a new website, you’ve probably thought a little about your domain name (the address of your website). Domain names are leased from ICANN, the Internet Corporation for Assigned Names and Numbers (sounds fascinating, huh? You can find them at http://icann.org). Us regular folks don’t interact directly …
Sometimes we like to tell you about the work we’ve been up to. This is one of those times.
Opt-e-Web has recently launched a new website for Salem Pulmonary Associates, PC. SPA is Salem, Oregon’s only provider of pulmonary and critical care. We were thrilled to work with SPA on this project.
Visit Salem Pulmonary Associates
For Salem …
It’s no secret that at Opt-e-Web, we’re big fans of building our client websites on the WordPress platform. WordPress is an easy-to-use system that allows our clients to manage and maintain their own websites without needing technical knowledge of the web. We install WordPress on your web hosting account so you can update your website …
Pay Per Click (PPC) advertising is an internet marketing tool that allows advertisers to bid for ad space displays. Each time a visitor clicks on the advertiser’s link, the advertiser is charge the bid amount for that click
While Yahoo and MSN both offer PPC ad programs, probably the best known PPC advertising is Google’s Adwords …